Aykiz Intelligence — Brand Identity Guidelines
v 1.0 · MMXXVI
Aykiz
Intelligence.

A complete reference for the visual identity, voice, and pattern system. Built around a single alif mark, two committed colors, and one signature texture.

For Google Play · App Store
and all expressions of the Aykiz Intelligence brand.
The Brand Book
§ 01 — Cover
Contents
02 / 12

A small book
about a quiet
identity.

Aykiz Intelligence is named after a daughter. The brand carries that intimacy: it is warm where it can be, and exact where it must be. Black ink. Cream paper. A teal pattern that softens the whole thing.

  1. §01
    Foundation
    Mark · construction · clearspace
    —
  2. §02
    Lockups
    Stacked · horizontal · alternates
    —
  3. §03
    Misuse
    Do not do these things
    —
  4. §04
    Color
    Ink · Cream · Teal
    —
  5. §05
    Pattern
    The signature texture
    —
  6. §06
    Typography
    EB Garamond · JetBrains Mono
    —
  7. §07
    Voice
    How we sound on a page
    —
  8. §08
    Components
    Buttons · cards · badges · inputs
    —
  9. §09
    Applications
    Card · app icon · social · stationery
    —
  10. §10
    Closing
    One sentence to remember
    —
§01 · Foundation
03 / 12

One mark.
One stroke.

The Aykiz mark is a single alif — the first letter of the Arabic alphabet, and in Latin reading the letter I — drawn as one tapered stroke with a tittle floating above. The stroke carries a slight humanist entasis and a pen-cut top; the teal tittle is the device that resolves it as an I and binds the whole mark into one glyph.

Grid 200 × 200 unit canvas Stroke ~17u base, tapering to ~14u at top Entasissingle convex bow, apex ≈ 60% up Tittle 8.6u radius · teal · placed at (99, 29) Min size16px digital · 6mm print
29u — tittle 54u — top 160u — base
Construction grid · 10-unit major
Clear space

Give it room to breathe.

The clear space around the mark equals the height of the tittle (the small circle). Nothing — no type, image, or graphic — may enter this zone. When the mark is reduced, this rule still holds.

↕ x
x
§02 · Lockups
04 / 12

The mark, with words.

Aykiz
Intelligence
Stacked · Primary
Aykiz
Intelligence
Horizontal · Secondary
Mark only · Iconography
Size cascade
120px
80px
56px
36px
24px

Below 24px, drop the wordmark and use the mark alone. Below 16px, drop the tittle.

§03 · Misuse
05 / 12

Please don't.

Treat the mark as a fixed asset. These are the most common ways to break it.

×
Don't · Stretch or skew
×
Don't · Rotate
×
Don't · Recolor outside the system
×
Don't · Add effects or outlines
Aykiz
×
Don't · Crowd it
×
Don't · Low-contrast backgrounds
AI
×
Don't · Reconstruct the letters
×
Don't · Add an unrelated container
§04 · Color
06 / 12

Two colors,
one accent.

Black ink and warm cream are non-negotiable. Teal is the only accent — it appears as a flat fill, as a pattern, or as a subtle support. Never invent a fourth color.

Distribution
Cream · 60Ink · 30Teal · 10
Primary · Locked
Ink
HEX #0B0712 RGB 11, 7, 18 CMYK 39, 61, 0, 93
Primary · Locked
Cream
HEX #F6F2EB RGB 246, 242, 235 CMYK 0, 2, 4, 4
Surface · Tonal
Cream Deep
HEX #E1D8C7 RGB 225, 216, 199 CMYK 0, 4, 12, 12
Accent · Pattern
Teal
HEX #6BC5BD RGB 107, 197, 189 CMYK 46, 0, 4, 23
Accent · Detail
Teal Deep
HEX #2F8C84 RGB 47, 140, 132 CMYK 66, 0, 6, 45
Tonal scale · ink
050
150
250
350
450
550
650
750
850
050
§05 · Pattern
07 / 12

The Crackle.

Aykiz uses a single, signature pattern — a teal canvas crackle, hand-rendered. It is the brand's quiet warmth: never a frame, never decoration, always a ground.

Source Hand-rendered crackle on canvas weave Hue Tonal teal — #6BC5BD anchor Use Hero panels, dividers, social plates Don't Tile under body text · recolor outside teal Opacity 100% as ground · 30–50% as wash on cream
Primary tile · 100%
Wash · 55%
Inverse · screen 45%
§06 · Typography
08 / 12

One serif.
One mono.

Two families. EB Garamond sets the entire voice, from display to body. It is a book face. Three centuries of literary use, no startup-decade tells. JetBrains Mono carries numbers, codes, and metadata.

Display
64–140 / 400
Aykiz Intelligence.
EB Garamond
Display Italic
48 / 400
Intelligence, refined.
EB Garamond
Headline
32 · Garamond 600
Headlines stay short.
EB Garamond
Subhead
20 · Garamond 500
A second voice, supportive, never loud.
EB Garamond
Body
17 / 27 · Garamond 400
Body copy reads in long lines. We write at a calm pace, with light verbs and few adjectives.
EB Garamond
Caption
11 · Garamond 500 · 0.08em
CAPTION · CATEGORY · METADATA
EB Garamond
Mono
12 · JetBrains 400
v1.0 · build 2026.05.23
JetBrains Mono
Specimen · Display
Aa
EB Garamond
Regular · 400
Italic 400 / 500 / 600
Aa Bb Cc 123
EB Garamond · 400 / 500 / 600 / 700
§07 · Voice
09 / 12

We speak
plainly.

Aykiz is a small word, almost a whisper. The brand should sound the same way: short sentences, soft verbs, no superlatives. We never say "revolutionary." We say "new."

Principles
  1. 01
    Short before clever.
    A sentence should fit on one breath.
  2. 02
    Concrete before abstract.
    Name the thing — never describe it.
  3. 03
    Warm before clever.
    Familiar words. Plain numbers. No jargon.
  4. 04
    One idea per page.
    When in doubt, cut.
Rewrite, instead
Revolutionary AI that transforms your workflow.
→
A small assistant that answers.
Get started in seconds with our intuitive UX.
→
Open it. It works.
Unlock unprecedented productivity.
→
Do less work.
Empower yourself with cutting-edge intelligence.
→
Think better, with help.
Synergize teams across the enterprise stack.
→
Share what you find.
"Thinking, refined."
The Aykiz Tagline · Primary
§08 · Components
10 / 12

The kit of parts.

Buttons
Inputs
Enabled
✓
I agree to terms
Badges
New Beta Pro Updated v1.0
Avatar · Mark chip
Cards
Conversation · 12:04

A morning briefing.

Yesterday's notes, today's plan, and what's overdue. Refresh to see what changed overnight.

Saved · 3 items

Three things I want to remember.

Pin anything Aykiz says. Search returns them across every conversation, instantly.

System · v1.0

It works offline.

Your last forty replies are cached. Open the app on a plane and it still answers.

List · status
Draft saveda minute ago
Sync in progress3 items pending
Syncedjust now
Offline · cached40 replies stored
§09 · Applications
11 / 12

The brand in the wild.

Business card · 85 × 55mm
Aykiz
Intelligence
Founder
Miraz Mullick
hello@aykiz.io
aykiz.io · @aykiz
App screen · home
9:41•••
Tuesday morning
Good morning.
Ready when you are.
What's on my calendar today?
Three meetings. The first is at 10. I cleared the afternoon for writing.
Move the 10 to tomorrow.
Ask Aykiz…↑
Social tile · 1080 × 1080
Letterhead · A4
hello@aykiz.io
aykiz.io
Tuesday, 23 May 2026
To whom it may concern,
A few notes about what we're building, and why.
We are building a small assistant. Not a platform, not a suite — a quiet tool that answers when you ask, and stays out of the way when you don't. It is named after a child, and we mean it that way.

Aykiz lives on your phone first. It works offline, remembers what you pin, and forgets what you don't. There is one button. There is no settings page.
Aykiz Intelligence · MMXXVI p. 01 / 01
§10 · One sentence to remember
fin.
A small mark.
A warm color.
The rest is restraint.
Aykiz
Intelligence
Aykiz Intelligence — Brand Book
Version 1.0 · MMXXVI